About Hines Creative
Hines Creative is a CRM and automation consultancy based in Chicago, run by Wes Hines. The systems that keep small businesses organized -- lead capture, follow-up, scheduling, and pipeline management -- get built here, so owners can stop drowning in admin and get back to the work that actually pays.
Why Automation for Small Businesses?
If you run a service business, you already know the problem. Leads come in from six different places. Half of them never get a callback. Appointments get missed because nobody sent a reminder. Your "CRM" is a spreadsheet, a notepad, and your text messages.
You didn't start your business to manage software. You started it because you're good at what you do -- whether that's removing raccoons, fixing pipes, or installing solar panels. But the admin side keeps growing, and it's eating your time.
That's where Hines Creative comes in. Wes spent years building automation systems, first for his own projects, then for businesses like yours. Not theory. Not "digital transformation." Real workflows that solve real problems: a lead comes in, it gets routed, followed up on, booked, and reminded -- without you touching it.
The goal is simple: build a system that handles the busywork so you can handle the business.
How It Works
Step 1: The Conversation
No sales pitch. A call where you explain what's working, what's broken, and what's costing you time or money. The right questions get asked, and the best spots for automation become clear.
Step 2: The Build
Your CRM, lead routing, follow-up sequences, and booking system get set up in GoHighLevel. Everything is configured for your specific business -- not a cookie-cutter template dropped on your doorstep.
Step 3: Launch + Support
Your system goes live. You get walked through how everything works, it gets monitored for the first few weeks, and anything that needs fixing gets fixed. When your business changes, your system changes with it.
What Makes This Different
Hines Creative is one person, not an agency. That means:
You talk to the person who builds your system. No account managers, no handoffs, no "let me check with the team." Wes builds it, Wes supports it.
Your system is built for your business. Not a template. Not a "package." It starts with how you actually work and gets built around that.
No long-term contracts. If the system works, you'll stick around because it's making your life easier. Not because you're locked in.
No marketing fluff. No vanity metrics or mystery reports. Just the infrastructure that makes sure when a lead comes in, it gets handled. That's it.
Ready to stop losing leads?
Let's talk about what automation can do for your business.